ecartine.com: a different way to explore rolling papers and accessories
At ecartine.com, the catalogue works as a set of different routes rather than one endless product list. A defining part of the site profile is short routes between the homepage and product groups.
Complementary products stay readily available while remaining separate from the consumables at the centre of the catalogue. A defining part of the site profile is a presentation that gives the products more room.
The main routes through the catalogue
The catalogue begins with simple product families and introduces more detail only after the visitor enters a deeper section. One of the central elements of this identity is a presentation that gives the products more room.
Separation by format helps visitors identify the right configuration before comparing the available products. The presentation is shaped significantly by a minimalist digital catalogue with less visual noise.
The homepage can combine items from several sections to give a broader first impression of the available range. This approach gives particular weight to a minimalist digital catalogue with less visual noise.
Add to cart
This product has multiple variants. The options may be chosen on the product page
Compare the main paper formats
Regular, Slim, King Size and Rolls represent different formats and are presented so that this distinction is clear before individual products are compared. One of the central elements of this identity is a presentation that gives the products more room.
Add to cart
This product has multiple variants. The options may be chosen on the product page
Promotions without unnecessary searching
Lower-priced alternatives are easier to discover when current offers are not buried inside the rest of the catalogue. This approach gives particular weight to short routes between the homepage and product groups.
Add to cart
This product has multiple variants. The options may be chosen on the product page
Paper tips, pre-rolled choices and tubes
Options are organised by form so visitors can reach the product type that actually matches their search. This approach gives particular weight to short routes between the homepage and product groups.
The next stage after the online purchase
Checkout at ecartine.com is not the final step; practical preparation of the selected products follows afterwards.
Clear organisation from the first visit — ecartine.com
The wider experience aims to show the right information at the right stage instead of loading every page with everything at once. This approach gives particular weight to a minimalist digital catalogue with less visual noise.
The practical information surrounding an order
When the customer reaches the purchase stage, ecartine.com provides the relevant payment, delivery and contact information.
Choose how you want to continue — ecartine.com
Different homepage entry points lead into the same organised range while supporting different styles of search. This approach gives particular weight to a minimalist digital catalogue with less visual noise.
